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DAM solutions for advertising and marketing professionals.

Achieving business improvement and speedy multi-media deployment in promotional media production.

By centrally managing all content such as product photos, model photos, catalog data, and commercial videos, we can create an environment where both internal and external stakeholders can access and share the latest data at any time. We strongly support productivity improvements in promotional content production by optimizing and reusing photos and videos according to the rules of the distribution channels, as well as by digitizing the proofreading of production data and automating routine tasks. <Challenges in the Advertising and Marketing Department> - Redundant tasks arise during multi-media distribution, leading to missed updates and errors in publication. - There is a time lag in information deployment, as web distribution cannot occur until catalog production is completed. - Staff are overwhelmed with miscellaneous tasks unrelated to their core duties, such as data handover and information maintenance. <Solutions through DAM Implementation> - By centrally managing all data and allowing for unified use across various media, we can significantly reduce the effort and errors involved in update tasks. - Using master data enables simultaneous production of catalogs, web content, and social media, allowing for timely information distribution. - The digitization and automation of production workflows, including submission, proofreading, and approval, allow staff to focus on their core tasks.

  • Document and Data Management
  • Taru Asset Management System

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[Case Study] necfru MAM/DAM Food Machinery Manufacturer

Eliminate the issue of old PDFs remaining with the client! Build an operation that always delivers only the latest version to customers.

We would like to introduce a case where a food machinery manufacturer managed the distribution of user manuals, cleaning procedures, and parts lists for customers through "necfru MAM/DAM." The main method of distribution was via password-protected email attachments, which posed challenges such as the tendency for old PDFs to remain with the client even after revisions, and difficulties in sending large documents with photos/videos. By tagging documents with model, process, and revision date, we ensured searchability. For customers, we provided only the latest version through URL sharing, implementing a system that strictly enforced "view-only" permissions. 【Case Overview】 ■ Industry: Food Machinery Manufacturer (Food Machinery) ■ Challenge: Old PDFs tend to remain with clients after revisions, and there was no shared history, leading to a reliance on individual knowledge. ■ Solution: Provided only the latest version through URL sharing and enforced "view-only" permissions. ■ Effects: - Made it easier to deliver only the latest versions to customers. - Enabled responses to inquiries while viewing the same documents. *For more details, please download the PDF or feel free to contact us.

  • Document and Data Management
  • Taru Asset Management System

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